PROJECT NO.
PROJECT NO.
Baizi Food Memoir
Baizi Food Memoir, brings together the unique characteristics and culture of Neihuali in Hengshui, seamlessly blending food, attractions, and people to create an unparalleled travel journal experience. Illustrated by hand, the images exude a sense of warmth while showcasing various elements and scenes, all delivered in a light-hearted and enjoyable manner, allowing the local cultural charm to shine through.
Baizi Food Memoir
Baizi Food Memoir, brings together the unique characteristics and culture of Neihuali in Hengshui, seamlessly blending food, attractions, and people to create an unparalleled travel journal experience. Illustrated by hand, the images exude a sense of warmth while showcasing various elements and scenes, all delivered in a light-hearted and enjoyable manner, allowing the local cultural charm to shine through.
Baizi Food Memoir
Baizi Food Memoir, brings together the unique characteristics and culture of Neihuali in Hengshui, seamlessly blending food, attractions, and people to create an unparalleled travel journal experience. Illustrated by hand, the images exude a sense of warmth while showcasing various elements and scenes, all delivered in a light-hearted and enjoyable manner, allowing the local cultural charm to shine through.
Role
Design Lead
Role
Design Lead
Role
Design Lead
Team
Hengshui Tourism Development
Team
Hengshui Tourism Development
Team
Hengshui Tourism Development
Timeframe
May 2021 - May 2021 (2 weeks)
Timeframe
May 2021 - May 2021 (2 weeks)
Timeframe
May 2021 - May 2021 (2 weeks)
Tools
Photoshop, Illustrator, InDesign
Tools
Photoshop, Illustrator, InDesign
Tools
Photoshop, Illustrator, InDesign
Product Visuals
I designed a packaging system that blends modern clarity with a heritage feel. Vibrant color blocks pair with matte, textured papers, while hand-drawn scenes of Baizi figures strolling through Neihuali’s markets and streets wrap around the pack, tying product, place, and story into one continuous visual.
Product Visuals
I designed a packaging system that blends modern clarity with a heritage feel. Vibrant color blocks pair with matte, textured papers, while hand-drawn scenes of Baizi figures strolling through Neihuali’s markets and streets wrap around the pack, tying product, place, and story into one continuous visual.
Product Visuals
I designed a packaging system that blends modern clarity with a heritage feel. Vibrant color blocks pair with matte, textured papers, while hand-drawn scenes of Baizi figures strolling through Neihuali’s markets and streets wrap around the pack, tying product, place, and story into one continuous visual.
