about me

works

archive

contact

2024

Final Fantasy XIV x HYTE Y40 Showcase Collaboration

Final Fantasy XIV x HYTE Y40 Showcase Collaboration

Square Enix teamed up with HYTE to highlight the Y40 case alongside the launch of Final Fantasy XIV. We designed custom character visuals on the glass panels to bring the game’s world into the booth experience.

Square Enix teamed up with HYTE to highlight the Y40 case alongside the launch of Final Fantasy XIV. We designed custom character visuals on the glass panels to bring the game’s world into the booth experience.

Square Enix teamed up with HYTE to highlight the Y40 case alongside the launch of Final Fantasy XIV. We designed custom character visuals on the glass panels to bring the game’s world into the booth experience.

Illustrations

Illustrations

Collateral

Collateral

Products

Products

Role

Role

Design & Production Lead

Design & Production Lead

Team

Team

1 PM, 1 QA, 1 Vendor PM

1 PM, 1 QA, 1 Vendor PM

Timeframe

Timeframe

Mar - Mar 2024 (2 weeks)

Mar - Mar 2024 (2 weeks)

Tools

Tools

Photoshop, Illustrator, Adobe XD, Figma, Blender, JIRA, Trello

Photoshop, Illustrator, Adobe XD, Figma, Blender, JIRA, Trello

Product showcase

Product showcase

Behind the scene of the process

Behind the scene of the process

This was a quick-turn project from Square Enix, where they asked us to merge our product with their game promotion. I worked on the character design concepts for the case panels and drafted multiple ideas for review. While I preferred an all-characters design, the team chose to focus on fan-favorite builds instead. It was still a strong direction, exciting to see the final products come to life at the exhibition!

This was a quick-turn project from Square Enix, where they asked us to merge our product with their game promotion. I worked on the character design concepts for the case panels and drafted multiple ideas for review. While I preferred an all-characters design, the team chose to focus on fan-favorite builds instead. It was still a strong direction, exciting to see the final products come to life at the exhibition!

This was a quick-turn project from Square Enix, where they asked us to merge our product with their game promotion. I worked on the character design concepts for the case panels and drafted multiple ideas for review. While I preferred an all-characters design, the team chose to focus on fan-favorite builds instead. It was still a strong direction, exciting to see the final products come to life at the exhibition!

See more

See more

Check out the products: FFXIV Giveaway

Check out the products: FFXIV Giveaway

TOP

© 2021–2025 Designed by Sena Lim. Don’t steal, unless you're a raccoon.

© 2021–2025 Designed by Sena Lim. Don’t steal, unless you're a raccoon.

This site was built between naps and breakdowns.

This site was built between naps and breakdowns.